Predictive Behavioural Design Training
Why Add Predictive Behavioural Design to Your Change Capability?
Predictive Behavioural Design is Behavioural Leeway’s approach to organisational change, grounded in behavioural science. It combines behavioural diagnostics, predictive analytics and behavioural design to anticipate how behaviour is likely to develop under changing organisational conditions and inform decisions about appropriate interventions.
The approach focuses on the conditions under which people make decisions and act. Organisational change affects these conditions and, in turn, the scope people have to act and behave differently.
Our training programmes teach participants how Predictive Behavioural Analytics and Behavioural Design work together. They learn to identify emerging behavioural patterns, assess how these are likely to develop and use these insights to make informed decisions about where and how to intervene.
The approach combines two complementary capabilities:
